Bitget App
Trade smarter
Buy cryptoMarketsTradeFuturesEarnSquareMore
Telegram introduces ad revenue sharing with 50:50 split using only toncoin in nearly 100 countries

Telegram introduces ad revenue sharing with 50:50 split using only toncoin in nearly 100 countries

The BlockThe Block2024/02/28 13:22
By:Tim Copeland

Telegram is introducing ad revenue sharing and will pay out rewards using toncoin on the TON blockchain.It will be splitting ad revenue 50:50 with channel owners.

Telegram introduces ad revenue sharing with 50:50 split using only toncoin in nearly 100 countries image 0Telegram is introducing an ad revenue sharing system for channel owners in nearly 100 countries that will pay out exclusively in toncoin.

The messaging application will split ad revenue 50:50 with channel owners, according to a message by Telegram CEO Pavel Durov in his personal Telegram channel. The ad platform will open in March.

"Similar to our approach with Telegram usernames on Fragment, we will sell ads and share revenue with channel owners in Toncoin TON +26.83% . This will create a virtuous circle, in which content creators will be able to either cash out their Toncoins — or reinvest them in promoting and upgrading their channels," Durov said.

Durov noted that Telegram channels create 1 trillion views on a monthly basis and that only 10% of the channels are currently monetized with Telegram ads.

The price of toncoin shot up 34% on the news, according to The Block's Price Page .

The price of toncoin spiked on the announcement. Image: The Block's Price Page.

Rival social media platform X has offered ad revenue sharing to all users since July 2023, as long as they reach enough impressions each month. However, those receiving ad revenue share say that X appears to be keeping the vast majority of the revenue.

0

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

PoolX: Earn new token airdrops
Lock your assets and earn 10%+ APR
Lock now!

You may also like

Cobie: Long-term trading

Crypto Twitter doesn't want to hear "get rich in ten years" stories. But that might actually be the only truly viable way.

Chaincatcher2025/11/29 19:18
Cobie: Long-term trading

The central bank sets a major tone on stablecoins for the first time—where will the market go from here?

This statement will not directly affect the Hong Kong stablecoin market, but it will have an indirect impact, as mainland institutions will enter the Hong Kong stablecoin market more cautiously and low-key.

Chaincatcher2025/11/29 19:17
The central bank sets a major tone on stablecoins for the first time—where will the market go from here?

Charlie Munger's Final Years: Bold Investments at 99, Supporting Young Neighbors to Build a Real Estate Empire

A few days before his death, Munger asked his family to leave the hospital room so he could make one last call to Buffett. The two legendary partners then bid their final farewell.

ForesightNews2025/11/29 18:52
Charlie Munger's Final Years: Bold Investments at 99, Supporting Young Neighbors to Build a Real Estate Empire

Stacks Nakamoto Upgrade

STX has never missed out on market speculation surrounding the BTC ecosystem, but previous hype was more like "castles in the air" without a solid foundation. After the Nakamoto upgrade, Stacks will provide the market with higher expectations through improved performance and sBTC.

雨中狂睡2025/11/29 17:51
Stacks Nakamoto Upgrade