PANews reported on May 15, according to Cryptoslate, that Bitwise Chief Investment Officer Matt Hougan stated that a "significant unlocking" is occurring in the financial advisory sector of the crypto investment field. After attending a conference of a large consulting firm, Hougan shared his expectation that most large companies will have access to cryptocurrency ETPs by the end of 2025. He added that interest in cryptocurrency investment is growing, predicting that new inflows into cryptocurrency ETPs will reach "billions of dollars." Hougan also mentioned that the norms for cryptocurrency portfolio allocation are changing, with a 5% asset allocation likely becoming the norm. He further explained that institutional investors are becoming more accustomed to increasing the weight of cryptocurrencies in traditional portfolios. Hougan also noted an increase in inquiries about Ethereum from advisors, stating that he answered more questions about the asset in the past few days than in the past six months. Hougan stated that while Bitcoin still dominates in scale, Ethereum has become a key area of curiosity for professionals.