Bitget Wallet monthly active users surpass 12 million, ranking first in global wallet downloads in August

Bitget Wallet, a global leading Web3 wallet, achieved a milestone this August with monthly active users (MAU) surpassing 12 million. During the same period, according to data from the Apple App Store and Google Play Store, its app downloads reached 2 million, ranking first among global Web3 wallets.

Deep Integration with Web2 Platforms to Achieve Mass Adoption

Bitget Wallet has adopted a forward-looking strategy in promoting the adoption of Web3, especially in seamlessly connecting Web2 and Web3. Chief Operating Officer Alvin Kan pointed out that the company's significant growth this year is mainly due to deep integration with Web2 platforms, particularly Telegram. "By leveraging Telegram's massive user base to achieve a viral social effect, we have begun attracting global user groups who have never been exposed to cryptocurrency."

The key to Bitget Wallet's product strategy is eliminating the technical barriers for users transitioning from Web2 to Web3. For example, through MPC keyless wallet technology, users can create and manage wallets using common Web2 login options such as Telegram, email, Apple ID, and Google account. Bitget Wallet effectively connects the two platforms. This seamless integration not only makes Web3 services easily accessible but also greatly simplifies the initial user experience.

Since Bitget Wallet supported the TON mainnet MPC wallet solution this year, user interaction with the Telegram/TON ecosystem has become more convenient. Currently, in Bitget Wallet, the usage rate of TON mainnet MPC wallets has exceeded 40%. Through the TON mainnet MPC wallet, opening MPC wallet login for Telegram users, and developing Telegram trading bots, the transition from Web2 to Web3 has been greatly simplified. Alvin revealed that since opening to Telegram users, the number of MPC wallet creations has increased by 2.7 times.

One of the most popular innovations in the TON ecosystem this year is the T2E (Tap-to-Earn) game, a model that has attracted a huge user base and brought a large number of new users to the crypto industry. For example, the TON ecosystem application Tomarket, invested in by Bitget Wallet, has reached over 20 million users within two months of its launch, quickly becoming a leading project in the sector and demonstrating enormous market growth potential. Deep integration with this ecosystem has also brought significant user growth and activity to Bitget Wallet. According to a previous Bitget research report, in terms of usage preferences among TON ecosystem game users, mobile apps hold an absolute advantage, which is different from traditional Web3 users who prefer browser extensions. In this trend, Bitget Wallet has become the most popular wallet tool, with a usage rate of 68%.

The Successful Combination of Global Expansion and Localization Strategies

Bitget Wallet's global expansion is not only about increasing user numbers, but also focuses on providing financial solutions to user groups worldwide who have limited access to traditional financial services. This combination of global and localized strategies enables Bitget Wallet to overcome geographical and economic barriers, implement localized services in more than 168 countries and regions worldwide, cover diverse market needs, and establish solid user bases across Asia, Africa, Europe, and the Americas. Compared to last year, user growth in places such as Japan, the Philippines, Thailand, India, Nigeria, Russia, Italy, Sweden, Australia, France, Portugal, the UK, Turkey, and Canada has increased several times. Especially in emerging markets, many users are experiencing decentralized finance for the first time through Bitget Wallet, starting their Web3 journey.

In terms of Web3 ecosystem construction, Bitget Wallet closely collaborates with hundreds of mainnet ecosystems such as Ethereum, TON, Solana, and Base, achieving deep aggregation of ecosystem projects and providing comprehensive one-stop services including DApp, trading, and asset management. In addition, Bitget Wallet is also building a bridge between users and the complex Web3 world—Onchain Layer, as well as MFD (Modular Functional DApp), simplifying the DApp integration process, while reshaping user interaction with the Web3 world in terms of functionality, user experience, and security.

This year, especially with comprehensive support for the TON ecosystem, Bitget Wallet has effectively opened up the TON ecosystem through cooperation with more than 50 projects such as Catizen, Tomarket, and Notcoin, significantly enhancing user experience and interaction quality in the Web3 ecosystem. On-chain data shows that this month, Bitget Wallet contributed 17% of active addresses on the TON chain.

Following the Meme Coin Trend and Innovative Features to Enhance User Experience

Bitget Wallet leads the industry with its "platform-style" wallet model, achieving aggregation of hundreds of chains, on-chain token trading, intelligent market analysis, NFT marketplace, Launchpad, inscription minting, and other functions within a single wallet. This comprehensive feature integration has shaped Bitget Wallet into a multifunctional Web3 portal. Its user-friendly interface design, simplified cross-chain operations, account abstraction, and keyless wallet technologies reduce the complexity of using crypto assets and greatly simplify the onboarding process for new users.

Bitget Wallet is known for its rapid response to market changes, especially excelling in the field of Meme coin trading. The platform has developed advanced trading features, including automatic slippage, gas-free transactions, and ultra-fast trading modes, significantly enhancing the user trading experience. At the same time, with the help of the AI-driven "Smart Money Tracking" feature, users can make smarter trading decisions. This year, Bitget Wallet also established a $10 million BWB Ecosystem Fund to invest in and incubate on-chain trading services, such as on-chain Pre-Market, on-chain derivatives markets, and trading bots, while also investing in the emerging Meme ecosystem. After successfully launching the experimental Meme token $MOEW, Bitget Wallet also held a series of community activities to strengthen Meme culture, increase Web3 user engagement, and establish itself as the preferred wallet for Meme coin traders on Solana and Base chains.

"In DeFi and Meme token trading, DEXs are increasingly demonstrating their advantages, with more than 90% of tokens available on DEXs, including potential hundredfold growth opportunities. This is also our advantage as a Web3 wallet with powerful trading features, enabling more global users to easily enter the world of crypto finance. Especially in regions where traditional financial services are inaccessible, we are using innovative technology to allow more people to experience the infinite possibilities of the Web3 world," Alvin said.