Thorne launches nationwide sports performance marketing campaign with NBA All-Star Cade Cunningham

Reuters2026/08/10 18:44

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Thorne Healthtech Inc. launched a nationwide sports performance marketing campaign featuring NBA All-Star Cade Cunningham as the lead athlete.
Campaign runs Aug. 10 to Nov. 1 across connected TV, digital out-of-home, search, YouTube, social media, display, influencer marketing.
Media includes three 30-second product films, one 30-second hero spot; digital out-of-home placements target Los Angeles, New York City, Dallas, Miami.
Creative developed by P3; directed by Jack Begert; messaging positions science-backed nutrition to support training, fueling, hydration, recovery.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Thorne Healthtech Inc. published the original content used to generate this news brief on August 10, 2026, and is solely responsible for the information contained therein.

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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Thorne launches nationwide sports performance marketing campaign with NBA All-Star Cade Cunningham

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